The client wanted to make a brand new website about community based summit where any user from the northern territory come to know about their establishment, services beyond the territory, etc.
- Easy access information about Art, Culture and bush harvest products
- Attractive “home page” along with quick links
- “Our People” page speaks about company’s executive team and their entire work
- “Our Services” page is for visitors and users, to know about the latest services & achievements
- “Facebook” is used as chief social integration throughout the site
Ideas gathered through crowdsourcing : Successful online communities leverage their platform to crowdsource ideas from their most loyal members. These collaborative ideas may be used by brands to enhance current products or measure interest in new ventures.
User-generated information that is relevant : Smart organizations recognize the importance of fostering an atmosphere that encourages people to create relevant and original content. User-generated content (UGC) enhances community member involvement, which deepens a community's relationships and perceived value.
Advocates of a brand : Are also more inclined to promote it to others. This not only raises brand recognition, but it also has a direct influence on income since consumers trust other people's reviews more than a business's marketing.
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