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    70% of all Americans have no idea what AR is. Despite this, surveys reveal that around one-seventh of the world’s population is already utilizing Augmented Reality, some on a regular basis. 

    How is this possible? 

    Well, it appears that the majority of individuals are unaware that they are utilizing Augmented Reality. Social media sites, like Snapchat, and TikTok, have included incredibly popular AR elements that users use on a daily basis. But how many of them are aware of the technologies they are exposed to when wearing a funny dog filter? 

    There is a knowledge gap!

    Who can forget when the globe was enthralled with Pokemon Go. You could have a hard time finding someone who hasn’t heard of the app that became so viral in 2016. The Pokemon Go app transformed the lives of ordinary smartphone users and established Augmented Reality (AR) as a household term. When the trend grew, even large enterprises such as shopping malls throughout the world embraced technological progress to improve their visitor's shopping experience. 


    While Pokemon Go attracted the majority of smartphone users worldwide and introduced AR to the entertainment business, few people are aware that AR is being employed in other industries like healthcare, architecture, and eCommerce.


    Discover the top trending tools that have been used in the field of augmented reality.

    Top Trending Tools 


    When it comes to Augmented Reality apps, the Vuforia toolkit is regarded as one of the top platforms. It has an excellent variety of helpful features, making it a popular choice among developers, and it supports both Android and iOS. Recognition of numerous objects, supported text recognition, customization, and construction of a 3D geometric map with its Smart terrain feature are just a few of the capabilities that may help you design high-performing AR apps.



    ARToolkit is another popular open-source tool for developing AR-based applications. Despite the fact that it is completely free, it has advanced capabilities found in numerous premium tool kits. Developers found the comprehensive collection of functionality it provides, such as support for both single and dual cameras, to be particularly helpful. It even has a digital compass and GPS, making the production of location-based AR very straightforward.


    Google ARCore

    When it comes to digital breakthroughs, Google is clearly one of the leaders. With millions of users under its belt, it has also provided developers with another free alternative for AR creation. ARCore, which is also free, has a slew of fascinating features that make it an outstanding AR tool. ARCore features include, among other things, monitor tracking, light estimation, and environment comprehension.



    Kudan, Vuforia's main competitor, provides characteristics that are similar to Vuforia's. Its key features include high-quality 3D visuals, however, it is only compatible with iOS and Android systems.



    Although DeepAR is not as well-known as the others on our list, it has several unique qualities that make it an important participant in the field of augmented reality development. It supports real-time location monitoring, and facial recognition, and is compatible with both iOS and Android smartphones.



    Another popular AR development toolkit provides two types of software for developers. You may build a 2D SDK that monitors photos or a 3D SDK that detects the surroundings. The 3D option includes SLAM and occlusion effects, whilst the 2D option has multiple image recognition.


    ARkit by Apple

    When Apple launched iOS11, it added ARKit, its own AR developer toolset. Its characteristics, such as VIO, or Visual Inertial Odometry, which can follow the surroundings without any further calibration, make it one of the best. It can also recognise 2D objects that allow developers to interact with it and interface with third-party programmer such as Unreal Engine.


    Wrapping Up

    The need for augmented reality technology has grown, but it has yet to reach its full potential. While large corporations have already begun to capitalise on technological improvements, small companies may also find AR to be an effective tool in differentiating their brand from the competition. Consider the functionality of your app as well as the cost of the toolkits based on what you want to achieve with your augmented reality apps to ensure that the end result is an exceptional AR mobile application.

    About Author

    Manektech Team

    Nikhil Solanki

    Mobile Lead

    Nikhil Solanki has 10+ years of experience in Mobile App Development and currently works as the Mobile Lead at ManekTechworked. He is an experienced Mobile lead with a demonstrated history of working in Mobile's information technology and services industry. 

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